Repeating your Title in the body of the description

I'm sure this topic has been discussed here, but I've gone through several threads and cannot find the discussion.

Is it important to Google Search to repeat the words in the title of your item in the first sentence of your description?

Thank you in advance for helping me out here....

Carolyn

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Replies to This Discussion

Permalink Reply by Ruby Lane on January 6, 2012 at 5:34pm

IMO - This would be better - Archimede Seguso Murano Glass Bird Olive Green (Olive green will not be in the url)

If you think the color or label is more important than Archimede Segusa Murano Glass Bird, then figure out an arrangement that will put the important keywords in the first five slots. If color is important then create a title that reflects that in the first 5 words or if label is important then put that in the first 5 slots.

Archimede-Seguso-Murano-Glass-Bird

this is how the url will look and this is what goes out in the feed:

I can't put anything that looks like a link here but I will do my best to make it make sense. Once you read this go check your own urls for you items and pics .................. it must be a very recent item you added, if it is has been sitting around in your shop for the past several months it will most likely have the old style url. This is a fictitious item. A link does not exist.

Diamond Pearl Necklace 14kt Clasp

......rubylane.com / shop id number - item number / item / first five words of description .... diamond-pearl-necklace-14k-clasp

Vintage Diamond Pearl Necklace 14kt would look like ------ vintage-diamond-pearl-necklace-clasp

Gorgeous Stunning Diamond Pearl Necklace 14kt Gold Clasp would look like ------ gorgeous-stunning-diamond-pearl-necklace

(Now you tell me what stunning and gorgeous has to do with item appropriate keywords --- nice to know --- but not important, shoppers can see the item in the pictures and draw their own conclusions. Put the fluff in the description.)

Raphael Tuck Vintage Postcard Halloween Witches

would look like - raphael-tuck-vintage-postcard-halloween-witches

Even though Google permits 70 characters in a title, this does not necessarily index the entire title. And, what other search require should also be considered, but you can't keep track of that info. I say go with easiest, consider your first 5 keywords important - for RL / RP shop owners the first 5 count

San Marcos Art Glass said:

Carol, I meant commas in the title. I have a lot of them -- something like "Archimede Seguso Bird, Murano Glass Label." I need to look at these and rewrite the titles in a better way. First I need to see if it is causing any problems. I can always rewrite as something like "Murano Glass Bird with Archimede Seguso Label." It would have all the keywords without punctuation.

Permalink Reply by CheriShops - Admin on January 6, 2012 at 5:34pm

I was told never use quotes, hyphens or any other characters or punctuations in titles. Also never use all caps. And they also suggested to spell out numerals so use Vintage Eighties Dress, instead of Vintage 1980s Dress. Also never use Sale!, Reduced!, Free Shipping!! or L@@k !!!!!!! etc etc etc ;)

So I would write your title

Lenox China Plate Blue Pattern Like New

and then in the first line

Lenox China Plate in Blue Pattern and Like New condition...

CollectiblesRome said:

Ok, if I understand this, I should not do a title like this:
Lenox china plate "Blue" pattern, like new

I should probably make the title like this:
Lenox China plate Like New - Blue Pattern

This is a fictious item, no such thing, just an example.

Permalink Reply by Ruby Lane on January 6, 2012 at 5:51pm

Thank San Marcos!

Cherie I have to get back to you on the photos. This is another complicated topic. There have been changes with respect to photos and url's. I will get back to you as soon as possible. The subject of photos and names, etc. is going to a long response from me and I have to get some other work done. Carol

Permalink Reply by CheriShops - Admin on January 6, 2012 at 6:10pm

Thanks Carol

so far, my photos seem to be showing high on Google image searches so if they have changed anything since I was taught how to label them, it does not seem to have had any negative impact for me yet.

Ruby Lane - Carol Augustine said:

Cherie I have to get back to you on the photos. This is another complicated topic. There have been changes with respect to photos and url's. I will get back to you as soon as possible. The subject of photos and names, etc. is going to a long response from me and I have to get some other work done. Carol

Permalink Reply by Fortune Gallery of Vintage on January 6, 2012 at 8:49pm

Cherie, thank you so much for the advice. This forum thread has such good info. It will surely help all of us. Linda

Permalink Reply by LilacsNDreams on January 6, 2012 at 9:02pm

Characteristics and symbols in your titles is not acceptable. Use that spacing instead to help your titles with keywords. Also, when searching for an item....how many people actually use the characters or the symbols when searching google? When I do a search myself....I go for the keywords, color, size, and again...keywords.

Yes, google frowns on words such as free, free shipping, sale, sold, smoke-free, hands-free, and such. There is actually a long list of words that google does not allow, and of course over time changes too. Promotional words, anything alcohol & tobacco related...can get sticky with colors in some of this, adult & explicit/naughty words, and Capitalization does kill. Ok to capitalize the first letter of each word, but not all the letters in a word.

Permalink Reply by LilacsNDreams on January 6, 2012 at 9:07pm

I was reading some things about SEO today, and you know how one page leads to another, and to another. Anyway, Pictures...it is recommended to use text for them, but not text in your images....spiders cannot search those words in your images. Make sure to use words associated with the picture....it really does help being seen in google by doing this with your pictures - I am happy to see pictures of mine on google within the first 1-2 pages, or even on the find seeing my pictures too. Also, when you use those pictures on your blogs, websites, and such like that....it helps with SEO again.

Permalink Reply by COBAYLEY on January 6, 2012 at 10:43pm

Well...I'm thrilled to see that my little question unleashed this wealth of information...thank you all for sharing...it's going to take me a couple of days to digest all of this...I find as I read I've been doing most of this correctly. The picture renaming thingy...hmmmm....I don't know....I upload files direct from my hard drive to RL....no bypassing to Picasa, Photobucket or any of that other stuff. Thank you all for the wonderful response...I feel enlightened..overwhelmed, but enlightened.

Permalink Reply by Ruby Lane on January 7, 2012 at 12:13am

No text in photos. 1) Google doesn't like it. 2) Ruby Lane does not use them in any banner ads etc across the internet 3) once in awhile I use them on facebook but I am trying to avoid it, if the shop has another great pic of the item without text in the photo I will use it.

LilacsNDreams said:

I was reading some things about SEO today, and you know how one page leads to another, and to another. Anyway, Pictures...it is recommended to use text for them, but not text in your images....spiders cannot search those words in your images. Make sure to use words associated with the picture....it really does help being seen in google by doing this with your pictures - I am happy to see pictures of mine on google within the first 1-2 pages, or even on the find seeing my pictures too. Also, when you use those pictures on your blogs, websites, and such like that....it helps with SEO again.

Permalink Reply by LilacsNDreams on January 7, 2012 at 3:06am

Almost all the pictures I use come from files on my computer. While they are in those files I right click the picture, and choose the option to rename the picture, and then I name them.

COBAYLEY said:

Well...I'm thrilled to see that my little question unleashed this wealth of information...thank you all for sharing...it's going to take me a couple of days to digest all of this...I find as I read I've been doing most of this correctly. The picture renaming thingy...hmmmm....I don't know....I upload files direct from my hard drive to RL....no bypassing to Picasa, Photobucket or any of that other stuff. Thank you all for the wonderful response...I feel enlightened..overwhelmed, but enlightened.

Permalink Reply by LilacsNDreams on January 7, 2012 at 3:07am

Sorry...worded it wrong....No text on the pictures/photos, but it is good to name the pictures.

Ruby Lane - Carol Augustine said:

No text in photos. 1) Google doesn't like it. 2) Ruby Lane does not use them in any banner ads etc across the internet 3) once in awhile I use them on facebook but I am trying to avoid it, if the shop has another great pic of the item without text in the photo I will use it.

LilacsNDreams said:

I was reading some things about SEO today, and you know how one page leads to another, and to another. Anyway, Pictures...it is recommended to use text for them, but not text in your images....spiders cannot search those words in your images. Make sure to use words associated with the picture....it really does help being seen in google by doing this with your pictures - I am happy to see pictures of mine on google within the first 1-2 pages, or even on the find seeing my pictures too. Also, when you use those pictures on your blogs, websites, and such like that....it helps with SEO again.

Permalink Reply by CheriShops - Admin on January 7, 2012 at 7:16am

Carolyn, I upload to my shops direct from my hardrive too..not via Picasa

Picasa is my photo editor (like photoshop), so my phots go there from my camera for edit, and then into my pictures forlder

You should have the option in your pictures folder on your hardrive to rename your images

COBAYLEY said:

Well...I'm thrilled to see that my little question unleashed this wealth of information...thank you all for sharing...it's going to take me a couple of days to digest all of this...I find as I read I've been doing most of this correctly. The picture renaming thingy...hmmmm....I don't know....I upload files direct from my hard drive to RL....no bypassing to Picasa, Photobucket or any of that other stuff. Thank you all for the wonderful response...I feel enlightened..overwhelmed, but enlightened.