SEO

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Information on Search Engine Optimization...

Members: 118
Latest Activity: Jan 29

"Sticky Notes" Section

From Wikipedia

SEO Defined

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

The acronym "SEO" can refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

Another class of techniques, known as black hat SEO or spamdexing, use methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.
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Discussion Forum

What is your shop's Bounce Rate on Google Analytics?

Started by Suzy's Timeless Treasures. Last reply by Suzy's Timeless Treasures Oct 24, 2012. 6 Replies 0 Likes

A member mentioned this in another discussion here and it made me curious as to how my shop's bounce rate on Google Analytics compares to others?Probably not the best week to ask this question since…Continue

Tags: Lane, Ruby, , bounce, rate, , , google, anayltics"

Optimizing Titles for Mobile Shoppers!

Started by CheriShops - Admin Oct 7, 2012. 0 Replies 0 Likes

Very interesting article by Julia Wilkinson on eCommercebytesEvery Character Counts: Optimizing Listing Titles in a Mobile Age…Continue

What is linkin?

Started by Carmel Collectibles. Last reply by JenniferLynn's Finds Oct 1, 2012. 7 Replies 0 Likes

I periodically get a request to join Linkin (spelling) I was reading some information and know you have to be asked but I have read in 3 different posts that it is good, is the worst spammer and…Continue

Tags: vintage, The Vintage Village, traffic enhancement, LinkedIn rules, information on LinkedIn

Is this a legitimate search optimization site?

Started by Carmel Collectibles. Last reply by Carmel Collectibles Sep 30, 2012. 5 Replies 0 Likes

I am wondering about another optimizing network. Under questions in my Ruby Lane Shop some one sent me this. I have copied part of it here. I am concerned that this is spam, or the potential of…Continue

Tags: The Vintage Village, spam, search optimizing

How to Tag your Pictures & Add Descriptions for Better SEO

Started by ElsiesAttic ~ CEO. Last reply by Out Of The Attic 2u Sep 29, 2012. 29 Replies 0 Likes

So here is what I know about SEO.. :) Iam still learning about this complex system myself so most of this isjust based off what I have been able to pick up here and there. If anyone wants tojump in…Continue

Tags: tagging., google, tags, search, SEO